The date market in Madinah is witnessing heightened activity as the rutab season begins, with early harvests arriving from farms in Wadi Al-Safra and nearby western villages. Several rutab varieties have started to appear, and supplies are projected to increase in the coming days, according to a recent report.
Early Rutab Arrivals Boost Market Activity
Different date varieties are being supplied to the central market and auction yard, where buyers are eagerly awaiting the Rotana rutab harvest. This variety is expected to arrive in higher volumes by the end of June. Rotana is the most popular rutab variety in Madinah, prized for its medium size, soft texture, and moderate sweetness. It leads sales toward the end of the season, which extends until August.
Farmers Monitor Ripening for Quality Assurance
Farmers are closely monitoring the full ripening process, anticipated by late June, to ensure both quality and consistent supply. Harvesting and sales will then commence, either directly from farms or through packaged boxes intended for local and export markets. Strong demand continues both within the region and beyond.
- Early rutab arrivals from Wadi Al-Safra and western villages
- Rotana rutab expected in higher volumes by end of June
- Season continues until August with peak sales for Rotana
- Harvesting and packaging for local and export markets
The market remains robust as stakeholders prepare for the peak season, ensuring that quality standards are met to satisfy consumer preferences inside and outside Saudi Arabia.



