PESHAWAR: The Pakistan Alliance for Tobacco Control (PACT) has issued an urgent appeal to the Khyber Pakhtunkhwa government, demanding immediate and decisive action to combat the growing tobacco epidemic in the province.
Critical Health Crisis Demands Immediate Response
Health experts and anti-tobacco advocates are raising alarm bells over the escalating tobacco consumption rates, particularly among the youth population. PACT representatives emphasize that delayed action could lead to catastrophic public health consequences for future generations.
"The time for half-measures and delays is over," stated a PACT spokesperson. "We need concrete, enforceable policies that will protect our children from the devastating effects of tobacco addiction."
Key Demands for Tobacco Control Reform
The alliance has presented a comprehensive set of recommendations to provincial authorities:
- Strict enforcement of existing tobacco control laws across all districts
- Immediate ban on tobacco advertising near educational institutions
- Increased taxation on tobacco products to reduce affordability
- Comprehensive public awareness campaigns about smoking dangers
- Stronger regulations on tobacco sales to minors
Economic Burden of Tobacco-Related Diseases
Beyond health concerns, PACT highlights the significant economic strain tobacco-related illnesses place on the province's healthcare system. Hospital resources are increasingly burdened by treating preventable smoking-related diseases, draining funds that could be allocated to other critical health services.
Medical professionals across KP have joined the call for action, noting the rising cases of lung cancer, heart disease, and respiratory illnesses directly linked to tobacco use.
Youth Protection at the Forefront
Of particular concern is the targeting of young people by tobacco companies through aggressive marketing tactics. PACT insists that stronger measures are needed to shield adolescents from tobacco industry influence and prevent addiction before it starts.
The alliance warns that without immediate intervention, KP faces a public health crisis that could undermine years of healthcare progress and development in the region.
