British Moroccan model Nora Attal stars in Burberry's summer campaign for 2026, titled Escape to the Countryside. The campaign also features Moses Martin, Edie Campbell, and Sang Woo Kim.
Campaign Narrative
The campaign follows the friends as they set out on a perfect summer’s day, swapping city views for winding country roads and rolling hills, framed through open car windows. Pausing for impromptu pit stops in picturesque villages and fields, they end their journey at a classic English manor estate: Deene Park in Northamptonshire.
Inspiration from Burberry's Heritage
Inspired by Burberry’s roots in the great outdoors and its history of adventure, Escape to the Countryside nods to imagery from the brand’s archive, capturing the quintessential summer adventure. People I’ve Met, Martin’s band, provide the soundtrack with the song “For Hire.”
Nora Attal's Previous Campaigns
Attal earlier this year swapped the Burberry runways of Paris for the quiet charm of the British countryside in Barbour’s spring/summer 2026 campaign. Fronting the brand’s new Icons collection, Attal brought a contemporary edge to Barbour’s storied outerwear, long considered a staple of the British wardrobe. For SS26, Barbour revisited six of its most recognizable styles — the Durham, Bedale, Border, Spey, Transport and Beadnell — and refined the heritage silhouettes in lighter, breathable fabrics suited to warmer days. Originally designed for outdoor pursuits, the jackets retain their functional appeal while adapting to seasonal wear.
Burberry's Winter 2026 Show
Burberry in February recreated a rainy London night out for its winter 2026 show, sending models, including Attal, in fur and leather down a tar-like catwalk covered in puddles. In Old Billingsgate Market, a former fish market on the banks of the River Thames, a replica of Tower Bridge provided the centerpiece of creative director Daniel Lee’s show for the British luxury brand. Attal walked the runway in a long, statement coat in warm brown tones with a plush, fur-like texture and darker vertical accents running through it.
Nora Attal's Career
Attal was first discovered by Jonathan Anderson, founder of the JW Anderson label, and shot a campaign for the British fashion house in 2014, before she had even taken her first steps down a catwalk. She has gone on to become a runway fixture. Based in London and signed to Viva Model Management, Attal has worked with a number of renowned designers and stylists. She has walked the runway for major fashion houses, including Fendi, Chanel, Tod’s, Stella McCartney, and Valentino.
