Benson Boone has gone viral after recreating Alix Earle's TikTok using his upcoming single The Time of My Life, blending music promotion with playful fashion crossover content. The 23-year-old singer posted a TikTok video on June 10, where he directly recreated Earle's original clip featuring his unreleased track.
Alix Earle's Original Video
Earle, 25, had earlier shared a video lip-syncing to Boone's song while relaxing on a yacht, captioning it, 'Release it now plz.' In Boone's version, he mirrors her format and caption style, writing, 'This song is going to wreck me.' The video shows him seated on a couch before moving across a balcony, lip-syncing and performing animated gestures as the track plays.
Fashion Crossover
What stood out most was his outfit choice — a black lace minidress similar to the one worn by Earle in her original video. The visual parallel between the two clips quickly sparked reactions across TikTok, with fans calling it a full-circle promotional moment between artist and influencer.
Earle responded to Boone's recreation with enthusiasm, commenting a simple 'YES!' on the post, further fueling engagement around the exchange.
Upcoming Single Release
Boone recently announced that The Time of My Life will officially release on June 26, with early previews already circulating on social media. He has been steadily teasing the track, previously sharing performance clips and describing it as an emotional song he expects to 'wreck' listeners when performed live.
Social Media Presence
Beyond music, Boone has also gained attention for his comedic and unexpected social media moments, including dressing in a wedding gown for a surprise prank during a friend's wedding photoshoot earlier this year. The latest TikTok exchange highlights Boone's growing presence in pop culture, where music promotion, humour, and viral trends continue to overlap across platforms like TikTok.
