Tokyo's bustling Shibuya Ward has implemented a new on-the-spot fine of 2,000 Japanese yen ($13) for littering, as authorities crack down on the growing problem of waste discarded by tourists and locals alike. The penalty system took effect on Monday in Shibuya, a major commercial and entertainment district known for the iconic Shibuya Crossing.
New Fines for Shop Operators Too
In addition to fining individuals, authorities are also penalizing food and beverage shop operators who fail to install waste bins in certain areas. This move comes as Japan grapples with the consequences of a record-breaking tourism boom, which saw 42.7 million foreign visitors in 2025.
According to public broadcaster NHK, officials have noted an increase in public drinking and littering, particularly by foreign tourists, around Shibuya. The anti-littering campaign, with the slogan "if you throw trash, you lose cash," allows fines to be paid via cash, credit card, or QR codes.
Deployment of 50 Officials
Up to 50 officials will be deployed to patrol neighborhoods and enforce the fines. "We cannot tolerate littering simply because there are no rubbish bins," the Shibuya Ward authorities stated in a press release. "We ask for your cooperation in creating a city where everyone can enjoy themselves comfortably."
Scarcity of Public Bins
Rubbish bins are notoriously scarce in Japan, partly due to safety concerns following past terror attacks. A government survey last year revealed that the lack of public rubbish bins was the biggest inconvenience for tourists, cited by over 20% of approximately 4,000 foreign visitors.
Tourism in Japan has surged post-pandemic, driven by a weak yen and high social media interest. However, this influx is straining urban infrastructure and local communities. In Fujiyoshida, near Mount Fuji, tourism has caused chronic traffic congestion, litter, and disruption to residents' lives. The town canceled its famous cherry blossom festival this year, citing unmanageable tourist numbers.
Government Measures Against Overtourism
The Japanese government has introduced several measures to combat overtourism, including higher taxes for international tourists and crowd-control apps that provide real-time updates on crowded areas.
